SmartComplAI: Discovering Key Buyers in MS4-Regulated Industries

Conduct market research and customer discovery to help SmartComplAI better understand the needs, workflows, and compliance pain points of organizations subject to MS4 stormwater regulations—including municipalities, nontraditional institutions (e.g., universities, airports), and large construction companies. Tasks & Activities Learners Will Engage In: Identify and segment target customers within the three priority sectors. Research MS4 regulatory requirements and how they impact different organizations. Conduct stakeholder interviews (where possible) to explore pain points and internal decision-making workflows. Analyze data from interviews, industry reports, or public documents. Summarize findings in a concise, actionable format that supports go-to-market strategy and product refinement. Expected Deliverables: Customer persona profiles for 3–5 key stakeholder types. Sector-specific summaries outlining compliance challenges, procurement pathways, and decision-making structures. A short report or slide deck summarizing findings and recommendations for next steps in customer engagement and product positioning.

Coworking & event space Layout Optimization

We have been serving customers for decades, and we would like to increase sales in our store. We believe that changing the layout of our shop could lead to more revenue per customer. We would like to collaborate with students to generate profitable layouts for our store. This will involve several different steps for the students, including: Familiarizing themselves with our services. Researching commonly used floor plans for working spaces. Considering factors such as traffic flow, customer behaviour, product placement, displays, and customer amenities. Creating a blueprint of a recommended store layout. Bonus steps in the process would also include: Recommending changes to improve our site’s accessibility.

Community Engagement and Outreach Plan for Non-Profit Organizations

The main goal for the project is to develop a community engagement and outreach plan for non-profit organizations, specifically for ECS, to increase awareness and involvement in their environmental consulting services. This will involve creating strategies to connect with the community, promote their services, and build lasting relationships with potential clients and partners.

Latin@s+ Website Development Project

Latin@s+ is a nonprofit organization dedicated to empowering the Latinx community through various programs and events. The organization seeks to enhance its online presence by developing a user-friendly and visually appealing website. The current website lacks the necessary features to effectively communicate the nonprofit's mission and engage with its audience. The goal of this project is to design and develop a new website that not only showcases Latin@s+'s mission, programs, and events but also provides an accessible platform for donors, volunteers, and community members to interact and engage. The project will involve creating a cohesive design that reflects the organization's values and ensures easy navigation for users. The website should be optimized for both desktop and mobile devices, ensuring accessibility for all users.