Swift Immersive is seeking to expand its network by identifying potential artist collaborators through social media platforms, particularly Instagram. The goal of this project is to create a comprehensive lead list of artists who align with Swift Immersive's brand and creative vision. This involves researching and identifying artists with a significant social media presence and engagement. The project will allow learners to apply their knowledge of social media analytics, digital marketing strategies, and data organization. By focusing on Instagram, learners will gain insights into the platform's unique dynamics and how artists utilize it for branding and networking. The project is designed to be completed by a team of learners within a single academic program, ensuring a cohesive approach to the task.

The deliverables for this project include a detailed lead list of at least 50 artists who are active on Instagram and fit Swift Immersive's criteria. The list should include relevant information such as the artist's Instagram handle, follower count, engagement rate, and a brief description of their artistic style plus contact information. Additionally, a short report summarizing the research methodology and criteria used for selection should be provided. This will ensure that the lead list is not only comprehensive but also strategically aligned with Swift Immersive's objectives.