Working with the employers from IITTI on the "Enhancing IITTI’s Marketing Strategy" project during the Marketing Management Winter Term 2025 was a highly rewarding experience. Mr. Patrick Chun was incredibly cooperative, considerate, and patient throughout the process. He provided us with clear guidance, valuable feedback, and the creative space to explore our ideas, which helped us better understand real-world marketing challenges and solutions. His supportive approach made the experience both educational and enjoyable, and it was truly motivating to work on a project that aims to create social impact through soft skills and ESG integration.